January 24, 2014
Technology and the internet are changing Americans’ reading habits
and also their relationship with libraries. Half of Americans now own a
tablet or e-reader and libraries have responded by expanding their
digital offerings.
But what hasn’t changed is Americans’ love for books. American adults
still read about as much as ever and overwhelmingly say libraries play
an important role in their communities. In advance of the American
Library Association’s Midwinter Convention
(#alamw14) in Philadelphia, here are some key facts and trends we have
chronicled in our research on America’s public libraries.
1E-book reading is growing, but printed books still dominate the reading world.
Still, 69% read a printed book, about the same as last year. Only 4% of
readers are “e-book only” readers. The vast majority of e-book readers
also read a printed book. (Report)
2The rise of e-book reading is tied to the steady increase in ownership of tablet computers and e-readers.
Ownership of both devices jumped this year during the holiday
gift-giving season. But people also read e-books on their cell phones
(32% of e-book readers did that in the past 12 months) and on desktop or
laptop computers (29% of e-book readers did that in the past 12
months). (Report)
3Americans appreciate libraries, especially for the role they play in communities.
and 67% said it would affect them and their families. (Report)
4Mothers love libraries. Mothers are also more likely than fathers to have a library card and to have visited a library in the past year. (Report)
5Access to books, media, and quiet, safe reading places top the list of favorite library services. , followed by librarian assistance (76%), having a quiet and safe place to read (75%) and research resources (72%). (Report)
6The public’s highest priorities for libraries center on kids and literacy.
And 82% believe libraries should provide free literacy programs to
young children, which may include traditional reading, writing and
comprehension as well as technology and new media literacies. (Report)
7 Library websites are catching on. , and 30% used one in the past 12 months. Website users tend to be higher income and well educated. (Report)
8 Older teens and young adults are sometimes the most likely to desire new library technologies.
They’re also the most likely to say they would use Redbox-style kiosks
to check out library books or movies if they were placed around their
towns. (Report)
9 One challenge libraries face is simply making people aware of all the services they offer. (Report)
10 Library use ebbs and flows for many Americans. (Report) Just before the Public Library Association conference in March,
the Pew Research Center will issue a special report on a survey of
6,200 Americans showing there are 7 distinct groups of library users and
2 distinct groups of non-users of libraries, each with its own habits,
priorities, and demographic makeup. (Sign up to be notified of this report when it is published.)
No comments :
Post a Comment